Medica Maroc
For this project, I was tasked with creating a corporate introduction video for MEDICA MAROC, a trusted supplier of high-quality medical equipment and devices in Morocco. The video was designed to serve as a visual identity piece—a dynamic and informative introduction to the company’s mission, values, and range of products and partners.
Through elegant motion design and precise typography, the video highlights MEDICA MAROC’s professional credibility, showcases its portfolio of trusted international partners, and provides essential contact information for potential clients or collaborators. The visual tone is clean, medical, and corporate—instilling trust while staying visually engaging.
This project involved scripting, design direction, animation in After Effects, and alignment with MEDICA MAROC’s visual identity to ensure the final video could be used across platforms: digital meetings, exhibitions, presentations, and more.
Project Overview
A corporate motion design video created for MEDICA MAROC, a leading supplier of medical equipment in Morocco. The video introduces the company’s mission, values, key partners, and contact information — designed to serve as a compelling brand intro for presentations and digital use.
My Role
- Scriptwriting
- Art direction & storyboarding
- Motion design (After Effects)
- Typography & visual identity alignment
- Final edit and sound design
Objectives
- Present MEDICA MAROC as a reliable, high-quality supplier
- Highlight product range and strategic international partners
- Deliver a corporate yet human tone aligned with the medical sector
- Create a reusable introduction for events, sales decks, and social media
Creative Objectives
- Position MEDICA MAROC as a leader in its sector through elegant and informative animation
- Clearly present the company’s values: trust, reliability, innovation
- Display its international partners to add authority and build credibility
- Conclude with a strong, professional call-to-action including full contact info
Tools Used
- Adobe After Effects (animation & compositing)
- Adobe Illustrator (iconography & vector design)
- Google Fonts / Adobe Fonts for typographic consistency
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